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THE BRAND

BARRACA CHIC is a luxury swimwear brand for women and men, established in Switzerland with a full European manufacturing. Its designs featuring the finest fabrics range from contemporary to luxurious, with Swarovski embellished details and original prints in a variety of styles.

The brand, created in 2011 has garnered the likes of editors at Condé Nast, Hearst and other top-tier global media outlets.

BARRACA CHIC has opened since its debut in 2012 the Miami SWIM week and presented its collections at the SLS Hotel South Beach.